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Durability testing: Ecomodulation and circular economy compliance

Webinar | Available On-demand

Designing for durability: Testing, ecomodulation, and circular compliance

As the shift toward the circular economy continues, durability is emerging as a top priority for the consumer product industry. With upcoming regulations such as the EU Ecodesign for Sustainable Products Regulation (ESPR) and Extended Producer Responsibility (EPR) schemes like ReFashion in France, manufacturers are under increasing pressure to prove their products are built to last, and to back up those claims with verifiable data.

This regulatory momentum is part of a broader transformation. Circular economy principles are reshaping product development by emphasizing longevity, repairability, and reuse. The ESPR places particular prominence on these circularity features, requiring that they be verifiable by market surveillance authorities. In fact, the European Commission referenced durability no fewer than 16 times in the ESPR – underscoring that it is no longer a desirable feature, but an essential one.

To meet these expectations, durability testing is becoming a foundational step. It not only supports compliance with ESPR but also helps manufacturers prepare for the upcoming Digital Product Passport (DPP) – a future where transparent, data-driven product information will be the norm. Additionally, durability testing contributes to alignment with other key regulations, including the EU’s Green Claims Directive, France’s AGEC law, and potential EU EPR regulations for textiles.

At the same time, ecomodulation is introducing a powerful financial incentive. By rewarding more sustainable and durable products with lower eco-contributions, it encourages manufacturers to embed circular economy principles into product design from the outset.

This webinar explored:

Why durability is essential in achieving circular economy goals, reducing waste, and meeting new compliance demands
How durability testing can verify product claims and support transparency in environmental labelling
How our durability testing services and verification marks can support compliance, marketing, and innovation strategies

Who should download:

Whether you’re in manufacturing, retail, or compliance, this session will equip you with the knowledge and tools to navigate the complex landscape with confidence.

This webinar originally took place on 10 July 2025.

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Agenda

Why durability matters in a circular economy
- Market & regulatory pressures driving the shift towards durability
- The role of durability in product life extension, repairability, and waste reduction
- Introduction to ecomodulation and its link to durability
Testing for durability: Methodologies and best practices
- Key types of durability testing across consumer product sectors
- Relevant standards and testing protocols
- How testing supports claims and compliance
Ecomodulation and Extended Producer Responsibility (EPR) updates
- How ecomodulation influences product design
- How durability testing helps meet eco-contribution modulation criteria
- Examples from ReFashion, a circular economy initiative focused on textile waste reduction and sustainable product stewardship
- How brands are leveraging durability testing for compliance and competitiveness
Introducing Eurofins Sustainability Services durability testing and verification marks
- Overview of our Durability testing service
- How our service helps demonstrate the durability of consumer products
- Benefits of our durability verification marks for brands and consumers
Q&A session

Your Presenters

end-of-life solutions, material biodegradability, material disintegration Dara Robinson, Technical Communications Lead, Eurofins Sustainability Services

With a background in chemical regulation for the Personal Care industry and a degree in Biochemistry, Dara’s role involves creating technical content and supporting project development for a wide range of topics, including sustainability trends, new industry standards, and upcoming regulations.

Daoudi AÏT HSSAIN, International Business Development Director Europe, Eurofins

Textile engineer from ENSAIT, Daoudi has intensive experience in quality control and assurance working initially as quality manager for Retailers in Asia and then having technical and sales role in the TIC industry specialized in Consumer Products for more than 15 years.

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