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Discover how Europe’s 2025 PFAS regulations are reshaping compliance for consumer products, from textiles and cosmetics to packaging. Learn key EU and national updates, business implications, and how Eurofins Sustainability Services can help brands stay ahead.

With new expectations for product-level data in Europe and intensified scrutiny of textile imports in the United States, brands face a simple reality: cotton origin evidence must move as fast as fashion. Science-led verification is enabling teams to make confident decisions at pace, without compromising rigour in cotton traceability.

France is enforcing the AGEC Law with fines for missing environmental disclosures on textiles over 50% synthetic fibres. Since Jan 2023, brands must provide a Product Sheet of Environmental Qualities, similar to the EU Digital Product Passport. Eurofins Sustainability Services supports compliance with tailored roadmaps and readiness assessments.

With recycling fraud on the rise, green claims verification is more crucial than ever. Trusted testing and verification services are available to support.

As demand for more sustainably produced products increases, significant regulatory and consumer concerns regarding greenwashing and authenticity of claims are also increasing. Eurofins Sustainability Services is now offering the first recycled plastics testing that leverages properties of plastics for accurate results to support authenticity of textile claims.

On 11 November 2024, the U.S. Customs and Border Protection (CBP) published new guidance on the use of isotopic testing for supply chain traceability, a tool with growing importance for importers seeking to access the U.S. market.

As 2024 ends, sustainability in the consumer products market is rapidly evolving, with the EU introducing mandatory ESG regulations like the Deforestation and Sustainable Product Regulations. These shifts are paving the way for a circular economy, despite political and economic challenges. The drive for sustainability is intensifying, pushing businesses and governments to act swiftly.

Pairing customer-centric support and tailored assessments to trace raw material origin in supply chains for EUDR compliance.

Durability testing is more than just a technical assessment; it’s a key component of sustainable product development. As regulations push for greater transparency and accountability, durability becomes an essential factor in product design and marketing.

A significant aspect of the AGEC law is the implementation of ecomodulation rules, which incentivise companies to adopt more sustainable practices through a system of financial rewards and penalties.